The short answer
Rightmove’s current help page says a UK private landlord cannot place a private property listing directly. It says an advertiser needs to be a registered estate or letting agent and a member of an appropriate governing body or redress scheme.
A landlord can still choose a suitable agent or online letting service that has an accepted arrangement. Before paying, ask which legal entity is the portal member, which name will appear on the advert, who receives enquiries, how long the advert runs and what happens if the portal refuses or removes it.
What the agent should add
Portal access alone is a commodity. Useful agency work starts with checking the information that a prospective tenant needs and turning raw notes into an advert a landlord can approve.
- A specific advertised rent and accurate deposit presentation.
- Property type, layout, furnishing, availability and council-tax information.
- The EPC rating and relevant licensing/material facts.
- A clear photograph order and honest opening description.
- A defined enquiry route and responsibility split.
What Rightmove inclusion does not prove
A listing does not prove the property is legally ready, guarantee enquiries, identify a suitable tenant or transfer the landlord’s duties. Publication timing also depends on the accepted agent and the portal.
Let My Residential does not currently sell or promise a Rightmove package because no portal/provider arrangement has been confirmed. The free check can still help a landlord see whether the advert information is in good shape.